NICE TO MEET YOU

I'm Dena

Art Director. Problem-solver. Certified INTJ (we make up roughly 2% of the population — you're welcome for showing up).

I live at the intersection of art history and creative chaos, using traditional technique to solve very modern problems. My communication style? Thinker: task-oriented, deliberately spoken, and fair-minded — which is a polished way of saying I'll tell you the truth, but nicely.

ABOUT

By day, I'm an Art Director behind campaigns that have somehow convinced the world to care deeply about cookies. NAME THIS OREO alone walked away with a Cannes Lions Gold, two Silvers, 11 Shortlists, D&AD Graphite and Wood pencils, London International Awards Silvers, New York Festivals Silvers — and in 2026, added 4 CLIO Silvers and 7 CLIO Bronzes to the trophy shelf (we may need a bigger shelf). OREO CALLS picked up a Cannes Lions Gold in Creative Commerce, a Drum Gold, and a fistful of additional Lions, because apparently I have a type.

When I'm not chasing Lions or briefs, I'm getting paper cuts from books, placing the final piece of a puzzle, and solving mysteries with red string and a corkboard. (If you know, you know.)

SPECIALTIES

Art Direction
Branding
Illustration
Graphic Design
Conceptual Ideation

AWARDS

2026

NAME THIS OREO | CLIO Silver x 4
NAME THIS OREO | CLIO Bronze x 7

2025

OREO CALLS | The Drum Gold – Advertising Sports

OREO CALLS | Cannes Lions Bronze – Media 

OREO CALLS | CLIO Bronze – Media

OREO CALLS | New York Festivals Silver x 3

NAME THIS OREO | Cannes Lions Gold – Radio & Audio

NAME THIS OREO | Cannes Lions Silver – Radio & Audio

NAME THIS OREO | Cannes Lions Silver – Social x 2

NAME THIS OREO | Cannes Lions Shortlist x 11

NAME THIS OREO | London International Awards Silver – Creative Use of Data

NAME THIS OREO | London International Awards Silver – Audio and Media

NAME THIS OREO | D&AD Wood – Commerce & Social

NAME THIS OREO | D&AD Graphite – Radio/Audio & Brand Expression

NAME THIS OREO | New York Festivals Silver – Audio/Radio: Best Use 

NAME THIS OREO | New York Festivals Silver – Entertainment Commerce

NAME THIS OREO | New York Festivals Bronze – Entertainment Commerce

SOUR TRANSLATOR | New York Festivals Silver – Activation & Engagement

SOUR TRANSLATOR | New York Festivals Bronze – Digital

OREO MENU | One Show Merit – Design: Innovation

OREO SPOOKY STUF | Effies Silver – Commerce & Shopper

CHIP'S AHOY! SCANWICH | Effies Bronze – Commerce & Shopper

2024

OREO CALLS | Cannes Lions Gold – Creative Commerce

OREO CALLS | Cannes Lions Bronze – Media 

OREO CALLS | Cannes Lions Shortlist – Direct 

OREO CALLS | Cannes Lions Shortlist – Creative Commerce x2

OREO MENU | Cannes Lions Bronze – Creative Commerce

OREO MENU | Cannes Lions Bronze – Brand Experience & Activation

OREO MENU | Cannes Lions Shortlist – Direct

OREO MENU | Cannes Lions Shortlist – Creative Commerce

2023

Puttin' on the RITZ | Effies Shortlist – Media

2022

Words For A Cure | Young Lions Shortlist – Digital

2021

Yankee Candle | International Design Awards IDA – Print x 2

Yankee Candle | International Design Awards IDA – Multimedia

DENA HOBBS
CHICAGO IL

Questions about commissioning work, branding, design, or new opportunities? 

Feel free to get in touch

@2026 DENA DESIGNS INC.